Issue Group 2 - Challenging corruption and encouraging improvement of moral values

‘Mama Misitu’ will work to facilitate national leaders to take a strong and consistent stand on corruption in the forest sector. Forthcoming Clear public statements from top government leaders made and will then be recycled and used as part of the ongoing media
campaign.

Indicators

1. Clear public statements from top government leaders made & publicised.

Means of Verification

• Public statements made by leaders through the media.

Campaign Outputs

• Briefing document presented to target audience. (TNRF & MJUMITA)
• Filming senior government representatives making statements on the importance of challenging corruption and improving forest governance.
• Positive mixed media coverage released, following statements made by top level officials; snippets of speeches / statement to be utilised. (TNRF & MJUMITA).